The most effective Digital Messaging solutions stem from a thorough understanding of your customers. You can build your understanding by watching what your customers do and by listening to what they say.

Quantitative Research — An All Round Solution
While you may have a solid database of e-mail addresses, if you lack depth of knowledge when it comes to understanding who those customers are or what they want to know, then you won’t be able to optimise your communications with them.

Frontwire can help close your knowledge gap by conducting online quantitative research specifically designed to meet your knowledge requirements. Entitled ‘Active Surveys’, these bespoke studies are designed and constructed by experienced market researchers working in close contact with you.

How Do We Do It?
Click here for an example survey
Your customers will be able to take part in the survey either by clicking on an e-mail — delivered via the Frontwire Message Dispatcher — or through a pop-up window activated directly from your own website. The whole process will be entirely secure thanks to Frontwire’s Messaging Platform.

Every time a survey is completed and submitted, it will automatically be entered in to Frontwire’s analysis tool, giving you ultimate real time analysis.

Get your Company on the Behaviour Fast Track
Frontwire tracks your customers’ behaviour in response to your messages and can turn this raw data into valuable information.

By analysing your customers’ behavioural patterns, we can help identify where your business operations can be improved and, in so doing, help you build stronger relationships with your customers.

Our ability to write comprehensive reports and presentations on your behalf also means that you can spend more time feeding the information back internally, and less worrying about what to say.

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Intelligent Surveys
Frontwire’s Active Surveys recognise the questions or sections that don’t apply to your customer. By only displaying what is necessary, your survey will become more personalised, relevant and quicker to complete.

Rigorous Analysis
Our experienced researchers use a range of analysis techniques that isolate clusters of customers and identify their particular needs.

Fast & Effective
Active Surveys are far more effective — both in the number of responses received and in the time taken to complete the survey — than traditional quantitative methods. On average, 75% of those responses received arrive in the first 24 hours.

Global Reach
The Active Survey can be used to cost effectively include all of your customers — wherever they are in the world.